/vt/ - Virtual Youtubers

>>70550600
>How did Phase win and climb themselves out of the small corpo hell?
Pippa hard carry
>What did they do right?
Keeping Pippa
>What did the others do wrong?
Too many things

>>70550600
>Piss

>>70550600
>good timetable for new gens, don't release too fast and don't take too long
>good managers (see: muumi, dizzy)
>most of the girls are entertaining with varied content, with Pippa being the cash cow
>stream regularly on YouTube but also have a presence on Twitch
>actually buy ads
>show up to conventions and even sponsor some (like offkai)
>hires talented people that can do multiple things for the company, such as Shiina making their art and Jelly making their music
>even though they're Yab Connect, they've still managed to MOSTLY not have major scandals with no graduations and the only terminated person being someone that is highly speculated to have been terminated for getting money under the table from her fans which isn't a huge crime but enough of one to understand why she was fired
>luck

From being written off for dead I'm glad we're on the upswing again as everyone else in the small corpo scene implodes violently. New girls are really cute, go watch them!

>>70551451
non-shitty version of that emote

>>70551451
It's very unfortunate that their debuts happened around the time Prism were having their pity party, AkioAir Athy harassment, Doki charity and Mamarissa that consumed all the tourists attention span for that day

>>70550600
Pippa hard carried and fishman made good business decisions from atop her back.

>>70550743
>Keeping Pippa
More like only hiring female managers. The fish understood what happens when you let men get too close to menheras

>good models and rigging
>not sanitized like other corpos (ie: they can freely name other vtubers, country names, swearing, the occasional edgy joke)
>good sense of what their fans want out of a vtuber (merch ideas, content, etc)
>extremely active, stream often without extended breaks

OP posted the wrong image

>>70550600
really nice of you to consider kawaii as the second biggest small corpo

>>70550600
>How did Phase win and climb themselves out of the small corpo hell?
Keep a full schedule. Prism, Idol and even Kawaii have had MASSIVE issues with constant breaks.
>What did they do right?
Managers. Lots of them.
> What did the others do wrong?
Too much coombaiting or weird mods or too much CEO involvement or mean girl cliques.
Tsun did all of the above really.

>>70550600
fishman listens to the girls and then explains to them how they are retarded. pippa and tenma act differently to most vtubers, giving an alternative to hololive. lia is not bad. and idk how old lumi is, but lumi is basically the hag who holds the whole thing together. pippa said she was being a retards schizo in the beginning but when lumi came on board lumi is apparently able to tard wrangle

>>70551661
>>70550743
pippa said the only reason she stayed is because fishman hired lumi and then lumi tard wrangled her

>>70550600
Pippa.

>>70550600
Every other corp is ran and lead by experience business people who know nothing nor care about vtuber fans. Meanwhile Fishman is a fan who knows what fans want. It's not that they climbed out of small corpo hell, but everyone else failing.

>>70553483
Muumi. Not Lumi.

>>70550600
The true mettle of a company is seen by how they manage their first major yab (as in, a yab that leads to one or more talents graduating or being terminated).
If they are able to weather the storm and bounce back then they can actually make it into the big leagues, otherwise they will end up like many other corpos do and collapse.

>>70553936
Fishman oshis Marine and if he had his way, Pippa would be a major slut instead of just a minor slut

>>70554092
But Kawaii managed their first, second, third, and fourth graduations just fine. It was the next five that broke them.

>>70554111
there will soon be a small corpo for that

>>70554111
Fishman knows Pippa can never be a Marine. However, that has not stopped him from trying to do so in the each of the last three gens.

>>70550600
kill yourself boobro groomer. Sorry she doesn't want to give you coomer asmr because you idiots kept pestering for it 24/7

>>70555333
I need a rundown. This can't actually be slut vtuber agency, right?

>>70561957
It is. EN AVtubing. Debuts in June.

>>70555913
Who was supposed to be the Marine of gen 3 and JP?
>>70561957
The founder of that agency would have straight up masturbation content in her pl. I imagine we’ll get stuff at least on that level

>>70551905
That image isn't even an insult to Phase viewers

>>70550600
It's more other corpos fucking up than PC being so powerful. Phase girls have been the "just right" temperature of chuubas for a lot of wayward fans.

>>70554092
Yuri situation was handled well. Some disclosure but not enough to drag the chuuba alla Zaion, Yugo, and Selen. Some Hostages are still salty but too bad. Yuri played herself.

>>70551328
>>good managers (see: muumi, dizzy)
dizzy is not a manager, the rest is mostly correct. the yab part is that the yabs come from the talents themselves rather than the company for the most part
>>70551905
damn right brother

>>70550600
contrary to pippafags' delusions,
its that they poached the competition.
to pippafags' credit, they innovated brigading tactics here and capitalizing on every other small corpo's drama while hiding theirs, the drama YOU can think off from phase is stuff like lumi's shit model or pippa the yab magnet; you dont remember the gigayabs. guess why.

>>70562291
Runie Gen 3 and Clara JP. The haggs of their gen.

>>70563827
>Clara
Kawaii lost out so hard there. Happy for her though.

>>70550600
Management + their selling point of "she's literally me fr fr" makes them more yab-resistant.

>>70563542
>dizzy is not a manager
She was a manager for the better part of a year.

>>70551905
Pippa's oshi mark is a 3rd place medal.

is phase really a small corpo

>>70551905
Nta but the two Phasefags replying to this proud confirms it's the more accurate image.

>>70563996
yeah, but she hasn't been one for over a year now

>>70563901
she graduated because she wanted to

>>70564210
phase is in the running for the big leagues now

>>70564210
Only retards would put Phase higher. But with Niji dying, Phase can easily be considered the third biggest chuuba company. A lot of the girls hit 4views without Pippa raids.
And unlike Vshojo which took established vtubers and leveraged Melody's fame, Phase built itself from nothing. They were all literal whos.

>>70551905
>>70564210
>vshojo 2nd place

Thats the real problem there. Vshojo is not 2nd place in either JP or even EN. Its only talked about because of EOPs.

>>70550600
both the phase talents and phasecucks keep copying anything related to hololive, including memes.

>What did they do right?
Yab Connect/Menhera Connect/Fatherless Connect/Mold Connect is effectively Unicorn repellant, and thus their fans almost uniformly tend to not be disgusting quasi-humans like with many other Idol-like agencies. Sakana very obviously recognizes this, and not only plays into their express nonsense on a regular basis, but he obviously invites them to use their ridiculous freedom to do and say whatever shit they want to. As such most Phase fans are drawn to whatever time the Phase girls act like crackheads, moreso than general seiso purity or explicit lewdtuber horniness. Femcels are also generally drawn to Phase girls, because they recognize their own disgusting behavior and see kinship.
>What did the others do wrong?
They tried to be Hololive X.0 and failed to realize it's not going to draw Hololive market share.

>>70564440
>Phase can easily be considered the third biggest chuuba company

Actually its Brave Group. Brave 10% of average vtuber ccv and earnings in a year. Thats how big VSPO is.

>>70564440
They're not third yet and it's not currently close. They're likely to become third over the course of this year if their incline continues at the current rate and the Nijisanji decline continues at the prior rate. Both of these values are pretty significant.

>>70565002
VSPO is a conglomerate of agencies who all needed to merge because they can not generate nor raise enough capital by themselves. Yes if you lump them together they are bigger in monetary measurements, but they don't function as one agency. It's just a bunch of independent agencies who use the umbrella of VSPO group to raise capital. They do have some very good groups under their umbrella but it's disingenuous to compare them all together as if they were one group vs any other single agency. VSPO in itself is not a recognizable brand to fans. Phase as a brand has bigger mindshare than any brand under VSPO and Phase can fund itself. That's why phase in the small corps is currently on top. Remember that Cover has always been 2nd in reported revenue vs Any Color and use to be be 2nd in mindshare until EN Gen 1. But today no one will dispute that Cover's Hololive is the gold standard for Vtubing and has the largest mindshare world wide regardless of revenue or views. That's how we measure who is #1 or #2 here.

>>70550600
>How did Phase win and climb themselves out of the small corpo hell?
Pippa and a non horrible fan base, also huge amounts of creative liberty, none of the japanese corpo autism to hold them back
>What did they do right?
Hired good management, no one can wrangle menhera quite like Mummi, Nikki and Dyzzy
>What did the others do wrong?
not wrangle them, probably not investing much on that side of the corpo nor on anything really.

now here's my contribution:
>small corpos that will stand the test of time:
Phase and Idol, already medium sized corpos
V&U because they endlessly grind for viewers and poach somewhat established chuubas
PixelLink because best girls and they are pretty transparent and have good management
V4Mirai because they are too big in JP to fail in the EN sphere
>small corpos that will fail:
Production Kawaii will fall to it's own fanbase, matter of time.
EIEN will fail because the menhera is too strong, no one has wrangled them nor will they, only Blaise and Skye are worth anything
Vreverie which is has been a dead man walking since late last year

>>70550600
(Thread theme: https://www.youtube.com/watch?v=zpnstGBAki0))

-The girls, despite their menhera reputation, are all actually decently talented, dedicated, hardworking, and dare to experiment without relying on sex appeal. Some of them also have other useful skills to contribute behind the scene which helps drive down costs (like Shiina's art and Jelly's music production). They are also a very tight-knit group (especially gen 1).
-Their fanbase, consisted largely of actually functional, mature humans with no expectation of idol-like behaviour or parasocial relationship escapism (and thus doesn't throw a shitfit when "muh immersion break").
-The management is very permissive but good at tardwrangling. They are also all female, so a Riro situation is impossible.
-The CEO is an actual business autist with previous successes who knows his shits, loves vtubers but stays in his lane most of the time and delegates things he can't do well (like wrangling) to others.

Other small corpos either lacks one of those things or is too new for us to know.

>>70562368
>>70564538
It's not about the exact placements, it's about Phasefags acting like they're the biggest gang on the block when they're a mid-sized gang at best and other actual big gangs Holo, Vshojo, Mythic, Brave, whatever are looking at phase behavior and being weirded out. In a bad way. I get it, phaseshilling worked against other small corpos but most of the small corpos in the old days are gone and you don't need to phaseshill anymore. It's just annoying and braggart now.
>>70564210
this guy gets it

>>70567721
>Production Kawaii will fall to it's own fanbase, matter of time.
Sad but true. I like Kawaii but they are basically doomed at this point.

>>70570911
Mythic is not a Vtuber Group

>>70566439
Anon, even by that arguing Brave is nubber 3. You truly cannot comprehend how huge VSPO is.

>>70566439
>VSPO in itself is not a recognizable brand to fans.
Is this nigga serious?
>Phase as a brand has bigger mindshare than any brand under VSPO
Oh wow. You are a genuine imbecile. Also are you talking about VSPO or Brave Group?

>>70577346

>>70570911
We like our girls, anon.

>>70550600
>out of small corpo hell
Theyre still a small corpo buddy.

>>70578576
>Also are you talking about VSPO or Brave Group?
I have been watching vtubers for 3 years and I couldn't tell you a single talent for either of those.

>>70570911
>Mythic
Good Job outing yourself retard, go back or better yet get a rope. cope and mald faggot

Having Pippa carry them is why Phase still exists.
Cyberlive would have been the biggest corpo now if it kept going because it was outdoing phase and prism before Lumi murdered the corpo.

>>70550743
>Pippa hard carry
And Pippa owes her meteoric rise mostly to Jim.

>>70579998
They're not big in the EN market but almost all VSPO members are bigger than Pippa, who is the cash cow of Phase.

>>70550600
Kawaii number 2 l lmao not even on their best day delusional fucks

>>70551905
Correct image

>>70581744
If we're talking EN, then Holo, Vshojo (if you can count it), Niji, PC, then Idol probably and the rest of "small corpo". I think PC has left small-corpo but still isn't at Holo-Niji level. I do think PC will overtake Niji, but that will probably be a while (few months to a year).

>>70581436
Now look who is coping hard.

>>70582501
IF we're talking EN. Because Vshojo is fucking irrelevant on BOTH the en and jp scale. Its a glorified e-thot collective that rides on the identities of their small talentpool.

>>70582501
VSPO is also expected to launch an EN branch sometime soon. They should do fairly well with the financial backing of Brave Group.

>>70551905
>>>small corpo race
>1. the largest corpo
>2. a notable group, ultimately not a corpo and doesnt matter in the grand scheme of things
>3. the largest small corpo

>>70583050
Vshojo is pretty relevant on the en side of things.

>>70551328
Good management helps as well as letting talent have a degree of personal/creative freedom combined with most of the talent having an actual interest in vtubing so they know that they can be a little crude or yab without going full whoretuber. I think Pippa is important not because of popularity per se but because she showed that they could be a little edgier and unhinged (in a good way) and not have that be a negative.

Also I think they're at about the right size to where Phase allows for good income opportunities without being so big that the talent needing to sacrifice what makes them unique and enjoyable. There's still room for growth but it doesn't need to get way bigger and the day Phase has to start becoming watered down and sponsor friendly is the day it should be killed.

>>70583727
Vshojo is a big corpo

>>70562368
DIZZY LOVE

No I'm serious, I like that she seems to like messing around and pushing the limits of what she can do as a vtuber so you get weird shit like the catgirl stream or how the first 5 or so minutes of her debut were. Her content isn't for everyone but I like that Phase is a place where someone like her can do that kind of stuff.

>>70570979
Due to them pandering to people of gender et al or why? I know next to nothing about Kawaii

>>70584174
unless they changed them in my opinion the weird rules are a contributing factor

>>70564440
More important for VShoujo is that GunRun is a Twitch cofounder who's still close with the top brass and thus with Amazon. VShoujo basically had and has an advantage that can't really be matched, especially because I'm sure the possibility is there for GunRun to cash out and make it Twitch's official vtuber group.

>>70551328
Also cultivating a fanbase that will ignore yabs. Was watching Pippa today and she called something retarded. In niji that would be a formal apology and a mark against them for the rest of their career. Phase fans dngaf

>>70551905
Is it better to be the 3rd "big" guy or the first small one?

>>70553936
It's both. They're the most successful small corpo in EN industry history, unless you count vshojo who cheated by hiring already popular people.

>>70563785
It's not a gigayab if you can't even remember it lol

>>70564941
>>70583769
It's a mid size Corp with a roster of unusually popular streamers for its size

>>70584610
I would't be surprised to learn that Twitch staff is giving them preferential treatment.

>>70585024
Mid is being charitable. Its a small corpo with big names.

>>70583727
>twitch

Now show me twitch ccv, twitch superchats, and put that against yootoob ccv & supas

>>70584726
Phase fans are mostly /here/ and/or millennials who liked 2000s edgy comedy so most won't give a shit.

>>70551723
The only thing they did wrong is not starting sooner

>>70586127
they honestly started at the best time during covid where people had nothing to do but troll the internet and discover new things like vtubers imo

>>70550600
PC is the most aggressively /here/ and /jp/ is the only reason subhuman redditors caught on to the 'hololive' thing in 2019/2020 leading to Cock blowing up on reddit and Fubuki riding the whirlwind as number 1 holo with her eigo pandering.

It was only a matter of time before /vt/'s retarded brand became popular too. 4chan creates, then it becomes reddit and I hate.

>>70550743
JERRY

>>70585758
OJISAN CLUTCH but the youngest
millennials were in highschool when kizuna ai debuted

>>70584610
>>70564440
EN COMPANY
Not overall
Phase and Vshitshow are TINY compared to Brave, the actually number 3, which is dwarfed by NijiJP and HoloJP.

>>70587058
Yeah I agree Brave Group is huge, but they are more like a gigantic hive than an actual large unit compared to Holo & Niji. I love Phase and the most fun you can have with vtubers is in the early days of their career when they are inclining and less subs so banter and getting picked out in chat is easy. Eventually I guess when your oshi is huge the only way is through supas.

>>70583727
Being owned by one of the first twitch employees has its benefits, they very often get shilled on the front page of twitch. Imagine if youtube had same feature

>>70587202
>I love Phase and the most fun you can have with vtubers is in the early days of their career when they are inclining and less subs so banter and getting picked out in chat is easy. Eventually I guess when your oshi is huge the only way is through supas.
Most of the PC vtubers are literally too big now. to be "small and friendly with regulars in chat".

>>70587552
>PC vtubers are literally too big now. to be "small and friendly with regulars in chat"
This but most of them remember the og's/really frequent ones of the chat and unironically sometimes they mention of thinking where they are when they don't see the username for a while, all of the PC girls really care about their fans and not really give them for granted because they are extremely aware of how hard it was for many to get where they are right now and having to battle against big corpos like holo, this is often something I see many overlook.

>>70564328
Are you sure it wasn't because Nene hates her?

>>70588198
Phase is a lot like liking a chika idol group vs. liking an AKB or SKE. Not just in the way it's creatively different but there's a definite bond there between talent and fans, or as much as you can get in vtubing. Phase is the vtubing version of this.
https://youtu.be/TrhBrRwKTtM

>>70587058
Please point me to Brave's vtuber group that is targeted towards EN markets. I am legitimately unaware of any such thing existing as anything but a "we're debuting, honest" claim that has stood for about a year now.

>>70589824
globie, v4mirai, and acquired idol.
brave group should not be compared to hololive, niji, phase, or even vshojo. bravegroup is not a vtuber agency, it is an invest group who acquires vtuber agencies like vspo and many others like idol. they are also trying to start their own groups like globie and v4mirai. but as of now, their only stand out and big one is VSPO which is technically the true 3rd agency below hololive and niji. if I had to guess, all these vtuber agencies under the investment brave group are probably managed independently.

>>70567721
what about Globie? They belong to Brave and have at least two cute girls (Pros) but are braindead in regards to the untapped EU market by debuting mixed gens (nobody wants those)

>>70551905
I like both Holo and Phase and this image is correct kek. Liking Phase does feel like this and i dont think this is a bad thing. The biggest badge of honor for Phase is that it repleces Niji for every shitpost here.

>>70551905
Underdogfucker corp

>>70587058
>EN COMPANY
>Not overall
Hololive and Niji have EN branches retard. Those are the ones I was referring to. If you're going to be autistic and exclude Niji and Hololive, Brave Group is also a Japanese group, not an English one. It started in and is techncially a Japanese holding company.
Rope yourself.

>>70590678
Phase being third in that race is a huge accomplishment. Anyone who thinks that them being the 3rd or 4th largest company is an insult is room temp IQ. The Fish started the company with basically fucking nothing and now his talents numbers are starting to punch with even large corpos. They don't have anyone in Holo's casual 5view on a weekday range but Pippa gets a pretty consistent 4k and they have a lot of talents that are consistent high 3 low 4views. Hell yeah they should be proud of Bronze. They didn't outrun Usain Bolt but they got on the fucking podium.

>>70584174
Kawaii is cursed with bad luck mainly. Losing an entire gen to what was likely one retard psychopath trying to cashout on a corpo name and minimize paying them but too chickenshit to leave on her own. Or the corpo is as retarded behind scenes as some think.
Kawaii looks like it is trying to do things but every time they do something, something happens to deflate their work. The girls seem eternally stuck around 100 CCV for the past 2 years and it is only a matter of time before their new corpo that bought them, pulls a Sony-Prism and cuts their group.

>>70583769
For you

>>70590095
Yes, VSPO would be third if we're talking globally. If we're talking about EN spaces, Phase is third or fourth and Brave mostly disappears. V4Mirai is their only standout EN agency and they're tiny. No matter how much the Brave shillfag copes.

>>70550600
By having the cucking experience

>>70591142
>Kawaii is cursed with bad luck
no its just a shitty company luck has nothing to do with it

>>70588926
you will never get honest answers from kawaii shills it is in their best interest to lie about things that make their company and girls look bad especially when it comes to nene

>>70550600
boocucks keep seething and proving to everyone how pathetic unicorns really are.

>>70550600
Rin alone has more subs than all of Kawaii put together, why is it on 2nd?