/vt/ - Virtual Youtubers

Every once in a while people ask in this thread
>what can a company do to enter Hololive market / displace Hololive
the answer is, more often than not
>they can't

I'll show what can a smaller company do to be sucessful in more or less an adjacent market tho, using one unrelated example.

>D4DJ First Mix OP and the meme version that came out of it
Bushiroad came out with D4DJ First Mix likely out of the success of BanG Dream!. Here is their OP
https://www.youtube.com/watch?v=_wcGvZuF2AE

ABSOLUTELY GENERIC, I had to do a triple take to see if it was not made by the same people doing Princess Connect and HitoriBochi.
It could become a success in Japan but not that much in the west because it has no differential at all from any moe moe idol in the market and the OP is just that, generic and uninspired.

>ENTER THE MEMES
Here is the version that took the interwebz and became a heavy meme on Tiktok and other places, spawning countless snow clones (including a Hololive one, webm related)
https://www.youtube.com/watch?v=ChnrVwIdFhA
It quickly surpassed the original in views and will survive long after people even forget where it came from.

Any smaller company would FALL ON THEIR FUCKING FACE trying to go either the "cute girls doing cute things" (be it in the japanese market or in the north american one) because Hololive got a hold of it (just ask NijiEN girls)
Going full coomerbait wouldn't work either, because you can't compete with VShojo on the "high end" of it, or with regular actual porn thots on the low end.

But the "urban" market is severely underserved. Anons signaled the desire for an eventual StarsEN to be of
>bros to have SuperB Owl watchalongs
and that would 100% be the right path for a smaller company entering the market.
> lads and lassies following the latest north american trends, watching sports and acting like the typical north american youth, only not as retarded

Mumei and Fauna actually are moving into that market with their "you know what grind my gears" and "power ranking tier lists" streams.
If other companies won't wake up they'll see exactly that, their porridge competely eaten by a company that didn't even set to do it in the first place.

tl;dr: for the new companies the way in is stop trying to follow the lead of the leaders and start to carve a new separate path

>you all now remember when the "meta" was neither games nor lives but shipping, rivalries and love triangles
Two arcs that got a whole lot of attention in the early days of explosive success
>AkuShion and the neighbour wars
>Okakoro and the unavoidable Okayu harem

Simpler times for a much smaller audience. That one clip of the 3D live where Korone frollics near Okayu and kisses her in the cheek must be one of the things that threw a lot of people in the hole and generated lots of numbers, soap opera style

Here is the source for this webm, it bangs
https://www.youtube.com/watch?v=f6OxY0gGywA

Whatever happened to Shion these days? Depression still eating her?