/lit/ - Literature

>>15452639
>What perspective does it represent?
It's primarily a work of pop-psychology/sociology/behavioral economics crafting a framework upon which to see how ideas or products gain traction within a given environment. Throughout the book this framework is built up through a variety of loosely connected examples. One of the main themes focuses on, I guess you could say, the grassroots, incremental progression of an idea that eventually gains enough memetic momentum to explode into something that is broadly recognized. It's similar to how in population biology there's great difficulty found in the business of predicting the rise and fall of growth rates since they tend to appear stable for a few cycles, but eventually hit a tipping point in which the system suffers from extreme structural instability; that was discussed in the book Chaos which I read deliberately after The Tipping Point.

>Exactly what aspects of human behavior does it examine?
I'd say aspects regarding the dialectic humans have with each other during interactions (what is gleaned/transmitted) as well as with their environment. How we are influenced by these interactions, the limits of social competency (Dunbar's number), three archetypes that Gladwell claims are major progenitors of epidemics, and social, node based frameworks that serve as displaced memory systems are also discussed.

>Is it written more academically or more accessibly?
It's definitely the most accessible of the three books in my post.