/cgl/ - Cosplay & EGL

>>10497811
The "one brand defines lolita" thing has been around forever among perma-itas and noobs. ime it comes from girls who desperately want to wear AP but can't because they're too broke or fat, or too ugly to pull it off.

In a sense it's accurate. AP definitely "defines" sweet lolita, and lolita as a whole to some extent. It's the biggest and most successful brand with the most international reach. It's had the highest number of iconic blood bath releases. It tends to be one of the earliest to jump on trends or lead them. And of all the brands it's probably had the most reach outside of our jfash community, in that it's been worn by celebrities and normies who are into 'harajuku style' and kawaii things might recognize the brandname.

I think noobs and permaitas pick up on that and it makes them mad. They might be able to squeeze into some lame secondhand meta fully-shirred skirt, or bodyline, get a fattychan dress from taobao, but they can't afford/fit the cool dresses. And either they wind up in comms surrounded by girls who CAN wear AP and other nice brands while they're in shitty clothes, so they get bitter. Or they wind up in a comm of perma-itas who talk shit about brand non-stop, so they get bitter.

And even if they could have an AP dress there's a good chance they can't afford everything else in the coord. Or they're ugly and can't pull off such an outlandish style. So they feel like it doesn't suit them, they feel bad, and that makes them more angry bc all their adorable lolita dreams have been destroyed.