/biz/ - Business & Finance

>>54497479
>I wonder if people were saying the same thing about KO 50 years ago.
Thanks for the laugh, anon.
I'm sure the commoditized produce company operating at a 2% margin and limited growth potential in a saturated global market will perform similarly to the branded soft drink company with strong margins that grew massively during the 80s after management changed. Would've been pretty sweet to bag some shares at an 8% yield back in 82. Worth noting that KO has heavily underperformed the S&P over the past 25 years, even on a total return basis.

It's a bit disappointing to see my entire post disregarded to dream up this irrelevant historical comparison. Though I suppose that's all I should expect from someone who legitimately thinks DOLE is a high quality long-term investment. At least you can hope.
Personally, I'd rather dream of MNST level returns.