/biz/ - Business & Finance

Dave Ramsey has fervently preached financial advice to Americans for decades — but younger generations are now slamming the white-bearded radio host for offering counsel that doesn’t quite account for the current cost-of-living crisis.

One frothy example is Ramsey’s vociferous renunciation of the daily cuppa Joe. In a 2021 blog post, he claims your coffee habit could be costing you $766 a year, and suggests folks should put those funds toward paying their your student debt, their investments or even a plane ticket.

But young Americans argue they’d rather sustain their mental well-being and hold onto the small luxuries that bring them joy rather than save a little extra cash.
“Self-care is extremely important and if that means buying a $6 coffee every day, do it,” Jarrod Benson, a 32-year-old comedian from Orlando, Florida told Business Insider.
“I’d rather be caffeinated than depressed with $6.”

The hashtag #daveramseywouldntapprove has about 67 million views on TikTok, with scores of users posting videos criticizing the finance personality for being out of touch with reality and shaming their money habits.

Benson, for example, didn’t hesitate to jump on the bandwagon with his own content, featuring himself sipping a pumpkin cream cold brew or getting a $4 Crumbl cookie before cutting to his Ramsey impersonation watching menacingly from a distance.