/biz/ - Business & Finance

>Penny stock (a) needs to raise capital at a higher price -or- (b) a large shareholder (associate of management) needs to ditch his bags
>Penny stock signs contract with an promotional firm
>Promotional firm subs out work to social media "influencers" (picrel)
>"Influencers" claim to have bought the stock and tell followers how great it is
>Retailers who follow "influencers" buy the recommendation
>Share price rises and (a) company can raise at a higher price -or- (b) large shareholder can transfer his bags
>Job done and share price fades. New baggies are born
What have I missed here?